In the current climate context, with, for example, the 15 million hectares of forests that went up in smoke in Canada this summer, it is difficult to launch a business using wood without asking the question of the consequences that this will have.
Although we use very little wood, it seems right to us to ensure the sustainability of our primary resource, by “creating” (much) more wood than we use . Thus, the circle is complete!
For those who don't know:
- Trees purify the air.
- They absorb 20% of the carbon present in the atmosphere.
- They help purify water. They act as a filter when there is heavy rain. Trees absorb water and release it gradually.
- They reduce soil erosion.
- Trees have a social impact in terms of employment and life (1.6 billion people on earth survive thanks to an activity linked in one way or another to trees)
- Trees are home to 80% of the world's biodiversity
But we have no expertise in reforestation, and we don't plan on getting started right away because the matter is so complex. So we had to find the best ally in this fight: One tree planted !
One Tree Planted is an American NGO that collects donations to replant trees all over the world. It is therefore a major player in reforestation.
But then why did you choose an American NGO rather than a French NGO or a company anywhere in the world?
Mainly for two reasons:
- The first is that it is an NGO. It is therefore a non-profit organization.
- The second, and most important, is that it is one of the largest. So they have the means to do things as well as possible. They gather donations to give large sums and reduce the costs of planting each tree (and can therefore plant more)
“Each young tree costs about 60 cents. Planting a tree costs 20 cents, and there is a 20% administrative fee.”
In addition to this, they allow us to track what your donations are used for, and where:
we can choose the region where their trees will be planted (North America, Asia, Africa, Latin America, Europe), and are kept informed of the progress of the process; with each donation, we receive a "Planting Certificate", a project report, photos and videos of the trees planted, which we will be sure to share with you via our social networks.
Don't hesitate to go take a look at their website and make a donation!
